MY ROLEI was approached to refine the character design for Nouns Coffee in a rubber hose style and create five illustrations that would reflect the brand’s personality. Through collaboration with the Nouns Coffee team, I submitted concepts, sketches, and ideas to illustrate Mr. Nouns engaging in various playful activities. These illustrations are utilized on the company's main website, merchandise, and social media channels.
BRAND DESIGNER: CALLIE Mc
ANIMATOR: ERICH REIMER
NOUNS COFFEE LANDING PAGEOLD DESIGNUPDATED DESIGNSET OF MR. NOUNS ILLUSTRATIONS IN ADDITIONAL PLAYFUL SCENARIOSNEW CHARACTER DESIGN IMPLEMENTED ACROSS MERCH AND SOCIAL POSTS